Brand PARTNER Highlight
Ember Valley
Image credit: Ember Valley

Located in the heart of Shasta County, the Ember Valley team lives and breathes their California heritage. Their team has been doing this for decades, long before the industry was popular or even accepted. Ember Valley only puts their name on flowers that meet the highest standard.

In 3 words, describe your brand.

Experience, Culture, Cultivation

What has been your biggest challenge and how your team has overcome it?

The fluctuation in the market is definitely a consistent battle. It can push brands and companies into a very reactive state...one where you're always trying to stay relevant. When the market feels volatile we remain consistent with our core values to produce a high quality product—always on a path to discovering something unique to offer the cannabis community. We are proud of what we offer the industry as cultivators.

What are some upcoming innovations/projects you are most excited for?

Our menu—it's a beautiful showcase of the work we do. Ember Valley commits a lot of resources to the development of different phenotypes. There's no better feeling than successfully delivering each and every one to the market.

Any future predictions/trends you foresee in your product category?

Collaborating is on trend for us in the future! We love getting to partner with our friends in the industry. There are some exciting projects to keep an eye out for!