Brand PARTNER Highlight
Awesome Dope
Image credit: Awesome Dope

Born from the collaboration of 2nd-generation operators, designers, and touring musicians, Awesome Dope is a California company exploring the intersection of cannabis and creativity.

In 3 words, describe your organization.

Quality. Creativity. Authenticity.

What has been your biggest challenge and how your team has overcome it?

Navigating the constantly evolving landscape of the cannabis industry. We've overcome it by being curious, being aware, and challenging ourselves to be better!

What are some upcoming innovations/projects you are most excited for?

We're currently working on proprietary genetics, which launch in the spring of next year!

Last year, we launched our ongoing series, the Awesome Dope Journal, which features interviews of talented creatives who utilize cannabis in their work. We've featured up-and-coming and established artists like PawPaw Rod, AKTHESAVIOR, Villain Park, Brittany Byrd, and Jackass star, Rachel Wolfson.

Any future predictions/trends you foresee in your product category?

Quality is paramount in this business, and buyers and customers alike demand the highest quality possible. As the industry matures, brands paying the closest attention to their product and story will have the best chance at success.