Through combining its obsession for innovation, knowledge of cannabis science, and precision production processes, Flav provides a complete product line to consumers under their in-house, trusted brand as well as white label production capabilities for their partner brands.
In 3 words, describe your organization.
Flavorful, confectionary, and legacy!
What has been your biggest challenge and how your team has overcome it?
Since we started our journey in 2015, the market has shifted significantly and so have we. We've overcome this by staying nimble, anticipating challenges, and adapting quickly while still staying true to our roots as a true California legacy company.
What are some upcoming innovations/projects you are most excited for?
We are most excited about our re-brand with all new formulations, hardware, and products! We're excited to introduce you to the Flav of the future in Q1 2023.
Any future predictions/trends you foresee in your product category?
Diversity in formulations, form factors, and dosage for both vapes and edibles. The market is saturated with like for like product, which makes the need for unique selling propositions even more important as well as developing strong brand loyalty.